Competegy enables software companies to develop winning partner strategies and deliver tangible sales results. Our specialties include Channel Development, Alliance Management, Partner Strategy, and Partner Marketing.
- Channel Development: define partner proposition, determine search criteria, conduct search analysis, engage partner prospects, and onboard new partners
- Alliance Management: identify marketing and sales resources in order to drive new business through Microsoft and other alliance partners
- Partner strategy: evolve strategy and programs to achieve partner sales capacity and secure complementary technology or skills
- Partner marketing: enable partners to amplify your message and expand partner lead generation and sales pipeline